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New bridal shop aims to bring the “wow” experience to Utica

Bella Bride, a boutique bridal shop, opened in Utica on Jan. 17. The shop says it provides personalized service to give brides the “wow” experience when shopping for their wedding gown. (Photo Credit: Greater Utica Chamber Facebook Page)

UTICA — Watching a family member’s experience shopping for a wedding dress was the spark that inspired two friends to open their own bridal shop in Utica. “Last January, I traveled with my cousin to do her wedding-dress experience,” Franca LaBarbera says. She describes the experience in one word, “Wow!” It made her realize that […]

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