BETHANY (BETH) DEMARCO has joined Preferred Mutual Insurance Company as manager of corporate marketing communications, consumer and market research. She has more than 15 years of experience in a broad scope of marketing functions and various management roles. DeMarco was previously director of marketing and alliances at Highstreet IT Solutions, LLC, where she established and […]
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BETHANY (BETH) DEMARCO has joined Preferred Mutual Insurance Company as manager of corporate marketing communications, consumer and market research. She has more than 15 years of experience in a broad scope of marketing functions and various management roles. DeMarco was previously director of marketing and alliances at Highstreet IT Solutions, LLC, where she established and executed marketing strategy, managed partnerships, oversaw lead generation functions, and researched and analyzed market and competitive intelligence. She was also previously the manager of marketing and communications at the World President’s Organization and the director of publications at Sufka and Associates. DeMarco earned her bachelor’s degree in business management from SUNY Geneseo, and her MBA from Clarkson University.