SYRACUSE, N.Y. — About 150 local professionals gathered at the Genesee Grande Hotel in Syracuse Wednesday evening for the Business Journal News Network’s (BJNN) reveal party for its 2015 Book of Lists, a resource tool for Central New York businesses.
Keynote speaker, Pierre Morrisseau, CEO of ONEGROUP, presented to the group on rebranding your business, a task that ONEGROUP itself recently tackled.
BJNN’s research director, Nicole Collins, also spoke briefly on the benefits of using the Book of Lists. It provides professionals access to business intelligence on businesses and nonprofits in 16 Central New York counties, connects them to key decision makers, helps them in marketing efforts to find better leads, as well as in fundraising and job searching skills.
This year’s book is the 25th edition of the publication. It includes 58 industry lists, more than 1,100 companies, and contact information for almost 2,000 individuals. To order your copy of the 2015 Book of Lists, visit www.cnybj.com/newsstand.
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