SYRACUSE — A Syracuse–based company won the award for best bootstrapped startup at the fourth annual SXSW Accelerator in Austin, Texas.
BrandYourself.com, a tenant at the Tech Garden in downtown Syracuse, offers an online platform that allows users to manage their search results. The Accelerator is part of the SXSW Interactive Festival, the technology focused piece of the sprawling SXSW event, which also covers film and music.
The competition involved 40 finalists selected from a pool of 650 companies in eight categories like health, mobile, and Web. The companies pitched to a panel of judges who chose winners in each category before awarding the best bootstrapped honor to the overall winner of the competition.
“We were hoping to win the award for our category but certainly not expecting to win the overall award”, CEO Patrick Ambron said in a news release. “It’s testament to the quality of our application and more importantly to the problem that we solve.”
BrandYourself announced the public launch of its product and $1.2 million new funding on March 8.
The company incubated in downtown Syracuse’s Tech Garden as part of the Student Sandbox program in 2009 and is now a regular tenant. The firm won the $200,000 grand prize in the 2011 Creative Core Emerging Business Competition.
For more on BrandYourself, see this Friday’s issue of The Central New York Business Journal.
Contact Tampone at ktampone@cnybj.com