Pictured is the Holiday Inn Binghamton – Downtown, one of Broome County's major hotels. (Photo courtesy of www.ihg.com)
BINGHAMTON, N.Y. — Broome County hoteliers have been filling more of their rooms in recent months, according to STR, Inc., a Hendersonville, Tenn.–based provider of hotel data.
The county’s occupancy rate, based on data for 32 hotels with more than 2,600 rooms, rose to 65.1 percent in June, from 60.8 percent in May and from 55.9 percent in June 2013.
Broome County posted year-over-year increases in its occupancy rate in April, May, and June. That’s a big improvement from the 21 straight months between July 2012 and March 2014 in which the county saw year-over year declines in its hotel-occupancy rate.
Hotels in Broome County also generated substantial increases in RevPar (revenue per available room) in each month of the second quarter. RevPar, a key hotel industry indicator, was up 15.5 percent in June, 5.6 percent in May, and 7.9 percent in April, respectively, compared to the year-ago periods.
The Broome County hotels included in the STR data generated total revenue of nearly $20.3 million in the first six months of 2014, up 3.2 percent from the same period in 2013.
Contact Collins at ncollins@cnybj.com
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