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Business Mentors

VIEWPOINT: 8 Marketing Mistakes to Avoid at All Costs

Do you ever feel like you’re spending money like crazy on marketing and getting little or nothing in return? If so, you might be tempted to pull the plug on marketing altogether. That would be a big mistake. An effective marketing strategy can mean the difference between your organization’s success and failure. To maximize your strategy, there […]

VIEWPOINT: Tax Implications Remote Workers Should Consider when Moving out of State

The workplace has gone through a significant evolution as a result of the COVID-19 pandemic. Most commonly, there has been a major shift towards remote work, which has only accelerated because of the pandemic, resulting in states responding with more scrutiny and new policies that have triggered potential tax implications for persons seeking to move from one

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VIEWPOINT: Cave Dwellers

I live like a caveman. Despite my modern home, two cars, multiple technological devices, and a nice wardrobe, I am no more than a fancy mammal — granted, one who doesn’t have to kill what my family eats, thanks to Wegmans. But human mammals have always, according to many scientific theories, processed 60,000-80,000 thoughts per day, many of

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