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Cooley Group seeing boost following rebranding

DeWITT  —  Cooley Group, Inc., a printing and promotional-products firm, didn’t stop at a new logo when it jumped into a rebranding effort in late 2010 — an effort that focused the firm on its ability to help clients build their own brands. Rochester–based Cooley Group, which operates a Syracuse–area office at 6700 Kirkville Road

Sandbox firm launches crowd-funding effort

SYRACUSE — A business launched over the summer in the Syracuse Student Sandbox is running a crowd-funding campaign to raise startup funds. Two Syracuse University students, Dee Cater and Heather Rinder, founded Scrapsule and worked on the idea during this year’s sandbox program. Both have graduated, but are staying in Syracuse to keep working on

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