CHRISTY MULBERGER was named digital marketing analyst at the Digital Hyve. She previously helped create and develop a comprehensive marketing analysis department for the American Bible Society. Her expertise in the analysis, management, implementation, and support of print, social media and online marketing campaigns to increase and improve engagement has benefited many organizations across the Northeast. […]

Already an Subcriber? Log in

Get Instant Access to This Article

Become a Central New York Business Journal subscriber and get immediate access to all of our subscriber-only content and much more.

CHRISTY MULBERGER was named digital marketing analyst at the Digital Hyve. She previously helped create and develop a comprehensive marketing analysis department for the American Bible Society. Her expertise in the analysis, management, implementation, and support of print, social media and online marketing campaigns to increase and improve engagement has benefited many organizations across the Northeast. A Penn State graduate, Mulberger also has her Google certification.

BRIAN HEFFRON was recently named web developer for the Digital Hyve. He’s led web-development implementation for companies like Mindshare and Kishmish, while also running his own successful web-consultation firm. Heffron is a graduate of Bryant and Stratton College.

SARYNNA CRUZ has joined the Digital Hyve as an account manager. Cruz has helped a variety of companies identify and achieve their growth targets. Her prior experience includes marketing manager at Brazzlebox, and social-media consultant for iHeartMedia Inc. and Moment Sports. She is a graduate of Full Sail University. ALEXANDRA MCEACHRON has been hired as a digital marketing producer for the Digital Hyve. She has a degree in public relations and advertising from SUNY Cortland. McEachron’s previous positions include internships in social media for SKY Armory, special events and communications for the National Multiple Sclerosis Society, and sport communications for Syracuse University.

MATT READ was recently named chief operating officer the Digital Hyve. He brings more than 17 years of experience working for global, regional, and digital agencies like Ogilvy & Mather, Eric Mower + Associates, and Terakeet. Read also serves as an adjunct professor in the Advertising Department at the S.I. Newhouse School of Communications at Syracuse University.

Contact The Business Journal News Network at news@cnybj.com

Journal Staff

Recent Posts

Storm damage in Canastota consistent with a tornado, National Weather Service confirms

WAMPSVILLE, N.Y. — The National Weather Service in Binghamton confirmed Thursday that the damage in…

17 hours ago

Project to protect Oswego’s Camp Hollis from future flooding is now complete

OSWEGO, N.Y. — A construction project to protect Camp Hollis in the town of Oswego…

17 hours ago

MVHS announces new chief operating officer

UTICA, N.Y. — Mohawk Valley Health System (MVHS) has announced the hiring of William W.…

17 hours ago

SHA, HUD make local announcement about $50 million to help redevelop Syracuse public housing near I-81

SYRACUSE, N.Y. — A late Wednesday morning ceremony at Wilson Park in Syracuse included the…

2 days ago
Advertisement

Severe storm spreads damage across Rome

ROME, N.Y. — The city of Rome continues to clean up from a devastating, confirmed…

2 days ago

SUNY launches venture-capital fund for startups on a SUNY campus

SYRACUSE, N.Y. — SUNY officials on Monday announced the launch of Upstate Biotech Ventures, a…

2 days ago