Drive Research

ZACH ADAMS has joined Drive Research as VP of strategy. In his role, Adams will be responsible for overseeing business-development strategies as well as providing clients with expert recommendations based on market-research findings. With more than 12 years of experience, his background stretches across insight and integrated-marketing communications at research suppliers and advertising agencies. Adams has previously worked at Pinckney Hugo Group, Mower Agency, and KS&R Inc. He graduated from Le Moyne College with a bachelor’s degree in marketing.

EMILY CARROLL has been promoted to marketing manager at Drive Research. In her role, Carroll will oversee marketing initiatives for the market-research company, including content creation, website management, search-engine optimization, and graphic design, as well as assist with business-development strategies. Carroll joined the company in 2019 as a marketing coordinator and has quickly risen to this managerial role. She was also recently named a 2021 40 Under Forty honoree by CNYBJ and BizEventz. Carroll graduated from SUNY Cortland in 2016 with a bachelor’s degree in communications.

TIM GELL has been promoted to senior research analyst at Drive Research. In his role, Gell will manage research projects for the company, assist with the design and development of methodologies, create research instruments, oversee fieldwork, and play a heavy role in analyzing data to develop actionable research reports. Gell joined the company in 2018 as a research analyst and has quickly risen to this supervisory role. He graduated from Binghamton University in 2015 with a bachelor’s degree in marketing.