Eastern Shore Associates acquires Cronk Agency of Central Square

Eastern Shore Associates Insurance (ESA) has acquired the Cronk Agency, Inc. of Central Square. Pictured are (from left) Regina Lunkenheimer, COO of ESA; Martha Murray, president of ESA; and Jacquelyn Upwood and Frank Upwood, former owners of the Cronk Agency, Inc. (photo provided by Eastern Shore Associates Insurance)

FULTON, N.Y. — Eastern Shore Associates Insurance (ESA) has announced its acquisition of the Cronk Agency, Inc., which operates at 647 S. Main St. in Central Square.

ESA’s acquisition included Cronk’s property and casualty book of business, the agency said in a news release.

Fulton–based ESA didn’t release any terms of its acquisition agreement with the Cronk Agency.

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Cronk owners Jacquelyn (Jackie) and Frank Upwood are retiring Aug. 1, ESA said, noting that it will maintain and service the needs of Cronk Agency customers.

ESA president Martha Murray used the news release to thank Jackie and Frank Upwood for their “dedicated 33 years of service” to the community.

 “We also want to congratulate them on their retirement from the insurance industry, wish them well in the next phase of their lives, and hope that it will be rewarding and fun,” said Murray.

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Jackie’s parents, Jack and Naomi, started the Cronk Agency, Inc. in 1960, according to Murray. ESA’s roots date back to 1846, she added.

A group of three smaller independent agencies founded ESA in 1986 when they “decided to pool their resources to better serve their customers,” according to the ESA website.

“We have more than 100 years of continuous representation with some of our insurance companies,” Murray said. “2014 is our 28th year as Eastern Shore Associates Insurance.”

ESA currently works with more than 30 insurance carriers, according to its website.

ESA offers business and personal insurance, including property, liability, automobile, boat, farm, recreational vehicle, workers compensation, bonds, along with financial planning and risk-management services.

In addition, ESA provides other services, including commercial-risk analysis, loss control, and employee benefits. It also services “many” New York municipalities, schools, and emergency services, the agency said.

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Eastern Shore Associates Insurance has offices in Fulton, Pulaski, Phoenix, Camden, Waterloo, Rochester, North Syracuse, and Walworth.

Contact Reinhardt at ereinhardt@cnybj.com

Eric Reinhardt: