Katy Heintz, chief growth officer at Strategic Financial Services, has been named partner. Heintz joined the firm in 2021 to lead the marketing and business-development efforts following a long career as director of marketing for New Hartford–based PAR Technology, Inc. With nearly two decades of experience in strategic marketing and business development, Heintz has been instrumental in driving growth and innovation at Strategic Financial Services. Her dedication, expertise, and commitment to the team and clients’ success continue to make a valuable impact.