Key hotel business indicators in Onondaga County improve in July

SYRACUSE — Onondaga County hotels welcomed an increase in overnight guests in July, as well as improvement in two other key benchmarks of business performance in the month. The hotel-occupancy rate (rooms sold as a percentage of rooms available) in Central New York’s largest county rose 1.9 percent to 69.2 percent in the seventh month of 2024, compared to July 2023, according to STR, a Tennessee–based hotel market data and analytics company. Year to date, occupancy is up 0.5 percent to 59.9 percent. Revenue per available room (RevPar), an industry gauge that measures how much money hotels are bringing in per available room, went up 3.3 percent to $91.53 in Onondaga County in July from a year earlier. Through the first seven months of 2024, RevPar was up 3.9 percent to $77.26. Average daily rate (or ADR), which represents the average rental rate for a sold room, edged up 1.5 percent to $132.32 in July versus the year-ago month, STR reports. ADR was up 3.4 percent to $128.94 through July 31 of this year.