UTICA — Oneida County hotels enjoyed a strong month in November, as three key indicators of business performance improved. The hotel-occupancy rate (rooms sold as a percentage of rooms available) edged up 2.2 percent to 56.3 percent in the 11th month of 2024 compared to the year-prior month, according to a report from STR, a […]
UTICA — Oneida County hotels enjoyed a strong month in November, as three key indicators of business performance improved.
The hotel-occupancy rate (rooms sold as a percentage of rooms available) edged up 2.2 percent to 56.3 percent in the 11th month of 2024 compared to the year-prior month, according to a report from STR, a Tennessee–based hotel-market data and analytics company. Year to date, occupancy was unchanged at 61.9 percent.
Revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, jumped 7.3 percent to $75.63 in November 2024 in the Mohawk Valley’s largest county versus November 2023. Through the first 11 months of 2024, RevPar gained 5.9 percent to $88.38.
Average daily rate (ADR), which represents the average rental rate for a sold room, rose 5 percent to $134.39 in Oneida County in November 2024, compared to the same month a year earlier. Through Nov. 30, 2024, ADR had increased 5.9 percent to $142.75.
