UTICA — Oneida County hotels registered an increase in three key indicators of business performance in September. The hotel-occupancy rate (rooms sold as a percentage of rooms available) rose 4.7 percent to 70.3 percent in the ninth month of this year compared to the year-prior month, according to a report from STR, a Tennessee–based hotel-market […]
UTICA — Oneida County hotels registered an increase in three key indicators of business performance in September. The hotel-occupancy rate (rooms sold as a percentage of rooms available) rose 4.7 percent to 70.3 percent in the ninth month of this year compared to the year-prior month, according to a report from STR, a Tennessee–based hotel-market data and analytics company. Year to date, occupancy was up 0.1 percent to 61.9 percent. Revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, gained 12.8 percent to $105.28 this September in the Mohawk Valley’s largest county versus September 2023. Through the first three quarters of this year, RevPar has gained 6.4 percent to $88.22. Average daily rate (ADR), which represents the average rental rate for a sold room, increased 7.7 percent to $149.76 in Oneida County in September 2024, compared to the same month a year ago. Through Sept. 30 of this year, ADR had increased 6.3 percent to $142.55.