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Oneida County hotel occupancy increases almost 46 percent in July

UTICA, N.Y. — Oneida County’s hotels continued to see a rebound in guests in July as consumers and business travelers return following the pandemic-induced slowdowns. The county’s hotel-occupancy rate (rooms sold as a percentage of rooms available) jumped 45.7 percent to 71.5 percent in July, compared to the same month in 2020. That’s according to […]

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UTICA, N.Y. — Oneida County’s hotels continued to see a rebound in guests in July as consumers and business travelers return following the pandemic-induced slowdowns.

The county’s hotel-occupancy rate (rooms sold as a percentage of rooms available) jumped 45.7 percent to 71.5 percent in July, compared to the same month in 2020. That’s according to a recent report from STR, a Tennessee–based hotel market data and analytics company.

Revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, rocketed up 67.4 percent to $97.01 in this year’s seventh month, compared to July 2020.

Average daily rate (or ADR), which represents the average rental rate for a sold room, rose 14.9 percent to $135.75 this July.

The strong July 2021 hotel-occupancy report represents the fifth straight month of large increases in occupancy, ranging from 45-100 percent, compared to the year-ago month. These are the first five months in which the year-over-year comparisons were to a month affected significantly by the COVID crisis. The last year of monthly reports before that showed significant declines in occupancy as the comparisons were to a pre-pandemic month.

Jornal Staff