Oneida County hotel occupancy rate declines for an eighth month in November

Hotels in Oneida County again welcomed fewer guests in November compared to a year ago, according to a recent report.

The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county fell 2.4 percent to 47.3 percent in November from 48.5 percent in the year-ago month, according to STR, a Tennessee–based hotel market data and analytics company. Oneida County’s occupancy rate has now declined eight months in a row.

Revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, slipped 2.8 percent to $46.92 in November from $48.26 in November 2016. Oneida County’s RevPar has also decreased in eight straight months.

Average daily rate (or ADR), which represents the average rental rate for a sold room, edged down 0.4 percent to $99.18 in November from $99.54 a year earlier. ADR in the county has declined in four of the last five months.

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