UTICA, N.Y. — Oneida County’s hotel-occupancy rate (rooms sold as a percentage of rooms available) fell 4.2 percent to 49.6 percent in February from the year-prior month.
That’s according to a recent report from STR, a Tennessee–based hotel-market data and analytics company.
Revenue per available room (RevPar), an important industry gauge that measures how much money hotels are bringing in per available room, rose 9.7 percent to $60.22 in February in the Mohawk Valley’s biggest county, compared to February 2022.
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Average daily rate (ADR), which represents the average rental rate for a sold room, increased 14.6 percent to $121.39 in Oneida County in the second month of 2023, versus the same month a year ago.