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Oneida County hotels continued business rebound in July

UTICA, N.Y. — Oneida County hotels continued to get a little busier in July compared to June and May amid the coronavirus pandemic, with nearly half of rooms occupied. The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county bounced up to 49.5 percent in July from 41.3 percent in […]

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UTICA, N.Y. — Oneida County hotels continued to get a little busier in July compared to June and May amid the coronavirus pandemic, with nearly half of rooms occupied.

The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county bounced up to 49.5 percent in July from 41.3 percent in June and 29.2 percent in May, according to STR, a Tennessee–based hotel market data and analytics company. Still, occupancy was down more than 35 percent from July 2019 levels, suppressed by the COVID-19 crisis.

Oneida County’s revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, was $59.05 in July, up from $39.42 in June and $24.61 in May. However, RevPar was down almost 42 percent from a year ago.

Average daily rate (or ADR), which represents the average rental rate for a sold room, improved to $119.32 in July from $95.46 in June and $84.36 in May, but was off 10 percent from a year prior.

Journal Staff