UTICA — Oneida County hotels continued to get a little busier in June compared to May and April, but occupancy levels were still well off from a year ago as the continuing coronavirus pandemic stalled business, travel, and leisure. The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county bounced […]
UTICA — Oneida County hotels continued to get a little busier in June compared to May and April, but occupancy levels were still well off from a year ago as the continuing coronavirus pandemic stalled business, travel, and leisure.
The hotel occupancy rate (rooms sold as a percentage of rooms available) in the county bounced up to 41.3 percent in June, from 29.2 percent in May and 24.5 percent occupancy in April, according to STR, a Tennessee–based hotel market data and analytics company. Still, occupancy was down 37.5 percent from June 2019 levels, suppressed by the COVID-19 crisis.
Oneida County’s revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, was $39.42 in June, up substantially from $24.61 in May and $20.08 in April. However, RevPar was down more than 48 percent from a year prior.
Average daily rate (or ADR), which represents the average rental rate for a sold room, was $95.45 in June, an improvement from $84.36 in May and $81.89 in April, but off 17 percent from June 2019.