UTICA, N.Y. — Oneida County hotels posted an occupancy rate (rooms sold as a percentage of rooms available) of 28.4 percent in December, down 31.5 percent from a year ago, according to STR, a Tennessee–based hotel market data and analytics company. It was the largest year-over-year decline in occupancy in the county since July as […]
UTICA, N.Y. — Oneida County hotels posted an occupancy rate (rooms sold as a percentage of rooms available) of 28.4 percent in December, down 31.5 percent from a year ago, according to STR, a Tennessee–based hotel market data and analytics company.
It was the largest year-over-year decline in occupancy in the county since July as the coronavirus pandemic continues to stifle the travel and hospitality industry. For the full-year 2020, hotel occupancy in the county fell 29.6 percent to 40.8 percent.
Oneida County’s revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room, plunged 38.4 percent to $26.77 in December compared to a year prior. For all of 2020, RevPar declined 37.1 percent to $41.74.
Average daily rate (or ADR), which represents the average rental rate for a sold room, was $94.13 in December, off 9.9 percent from December 2019. In 2020, ADR decreased 10.6 percent to $102.28.