UTICA, N.Y. — Oneida County hotels posted an occupancy rate (rooms sold as a percentage of rooms available) of 51.8 percent in October, down 21.5 percent from a year ago, according to STR, a Tennessee–based hotel market data and analytics company. Though business was hindered by the ongoing COVID-19 pandemic, it was the smallest year-over-year […]
UTICA, N.Y. — Oneida County hotels posted an occupancy rate (rooms sold as a percentage of rooms available) of 51.8 percent in October, down 21.5 percent from a year ago, according to STR, a Tennessee–based hotel market data and analytics company.
Though business was hindered by the ongoing COVID-19 pandemic, it was the smallest year-over-year decline in occupancy in the county since before the crisis started. Year to date, hotel occupancy in the county is down more than 29 percent to 42.7 percent.
Oneida County’s revenue per available room (RevPar), a key industry gauge that measures how much money hotels are bringing in per available room declined 32.5 percent to $51.43 in October compared to a year earlier. Through the first 10 months of this year, RevPar was down almost 37 percent to $44.57.
Average daily rate (or ADR), which represents the average rental rate for a sold room, was $99.33 in October, off 14 percent from October 2019. Year to date, ADR is down 10.5 percent to $104.46.