SecureIt Tactical Inc.

SecureIt Tactical Inc., a Syracuse–based maker of gun-storage systems, has named CHRIS PANEBIANCO chief marketing officer. He is responsible for leading the company’s brand management, marketing, and communications initiatives to scale the SecureIt brand and drive revenue for the business. Panebianco joins SecureIt from Bankers Healthcare Group (BHG), where he was chief marketing officer for 13 years, responsible for branding, performance marketing, and corporate social responsibility. In his tenure, he helped scale the company from $300 million in loan originations to $10 billion, built a team of more than 65 marketing professionals, and set the go-to-market strategy for 10 products within the company’s portfolio. Previously, he held senior-level marketing positions with MindComet, PMC Lending, Ride Now Powersports, and PriceMcNabb. Panebianco holds a bachelor’s degree in communication studies from the University of North Carolina at Greensboro.

EMILY BOWE has joined SecureIt Tactical as senior communications manager. She will be responsible for establishing the company’s corporate-communications strategy and media-relations program, as well as overseeing social-media execution and content development across all channels. Bowe joins SecureIt from BHG, where she most recently was VP of product marketing. She also served as VP of brand and VP of content strategy in her tenure, overseeing the branding and communications initiatives for the business. Previously, she’s built and executed full-scale communications plans for clients spanning the loyalty marketing, travel, retail technology, and advertising industries, among others. Bowe holds a bachelor’s degree in communications from Bradley University.

DEB FELDSTEIN has been appointed executive VP/chief operating officer at SecureIt Tactical. In this role, she will be responsible for overseeing all aspects of the business, as well as working cross-functionally to execute the strategic vision for the company. In addition to her new role, Feldstein will also serve as the integrator for the company, a position established in the Entrepreneurial Operating System (EOS) business model. Under the EOS model, Feldstein will be responsible for the execution of SecureIt’s business plan, instilling process and accountability throughout the company, creating organizational clarity, as well as team unity. Feldstein joined the company in 2018, serving as the acting director of sales and customer service, director of operations, and supply chain and logistics manager. She previously worked in operations roles at Turning Stone Resort Casino, Lockheed Martin, Oneida Air Systems, and Midstate Spring Inc. Feldstein holds a bachelor’s degree in supply chain management, business, and entrepreneurship from Syracuse University.