SALINA, N.Y. — A Syracuse company that’s an authorized retailer for Cricket Wireless has opened a new location at 1826 Teall Ave. in the town of Salina in a space that Verizon previously occupied.
The new store is operated by brothers Anas and Musa Almaletti, co-founders of Cell Phones for Less, Inc., the business said in a news release.
Cell Phones for Less, also referred to as CP4L, grew from the family’s first storefront, a retail outlet on James Street and Midler Avenue in Eastwood. It was started by their father and funded with a $5,000 family loan.
The Almalettis, who joined their father to support the business, soon had plans for expansion. CP4L eventually became an authorized retailer for Cricket Wireless in 2014. Their relationship with Cricket Wireless has allowed them to execute their vision of “…connecting people to their loved ones through Cricket Wireless’ products and services,” Anas Almaletti, CEO of CP4L, said.
The new store, located just north of Shop City Plaza, replaces the company store that previously operated at Shop City Plaza. The new Teall Avenue location offers a larger retail space for customers, CP4L noted.
The location at 1826 Teall Ave. is the Almalettis’ 45th Cricket Wireless location, making CP4L one of the largest authorized retailers for Cricket Wireless in the Northeast, the business noted. CP4L currently has more than 120 employees and will hire four more for the Teall Avenue location.
CP4L operates locations in New York and Pennsylvania. The Almalettis say they plan to expand to 200 Cricket Wireless locations across Buffalo, Rochester, Albany. and Syracuse in the next five years.