The Martin J. Whitman School of Management at Syracuse University

The Martin J. Whitman School of Management at Syracuse University has created a new leadership position, executive director of administration and strategic initiatives, appointing KEVIN COATES, formerly director of budget, finance and business analytics, to the role. The new position is intended to advance the implementation of the Whitman School’s strategic plan. Coates came to the Whitman School in 2016 and previously served in an administrative role at Cornell University, where he was responsible for analytics, financial metrics, and reporting. Coates was instrumental in building a business intelligence team for Cornell’s alumni affairs and development office. He earned a bachelor of business administration degree from SUNY Polytechnic Institute in Utica. The Whitman School has also created another new leadership position, associate dean for global initiatives, appointing EUNKYU LEE professor of marketing. The new position was created to champion and facilitate the school’s many international research and educational efforts. He came to the Whitman School in 2000. Lee has served as Ph.D. program director and chair of the department of marketing while continuing his research on brand-positioning strategies, distribution channel management, and competitive marketing strategy. He also teaches brand-management classes to undergraduate and graduate students, as well as a Ph.D. seminar focused on distribution channel management. Lee earned an MBA and Ph.D. in marketing from Duke University.