Visions FCU assets grow more than $2B under decade-long leadership of CEO Muse

Ty Muse

ENDWELL, N.Y. — The assets of Endwell–based Visions Federal Credit Union have grown by more than $2.3 billion in the 10 years in which Ty Muse has served as its president and CEO.  Visions now employs more than 900 employees, who serve more than 250,000 members through its bilingual contact center, digital banking, hundreds of […]

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ENDWELL, N.Y. — The assets of Endwell–based Visions Federal Credit Union have grown by more than $2.3 billion in the 10 years in which Ty Muse has served as its president and CEO. 

Visions now employs more than 900 employees, who serve more than 250,000 members through its bilingual contact center, digital banking, hundreds of ATMs, and more than 50 branches throughout its three-state footprint in New York, New Jersey, and Pennsylvania.

Muse marked a decade in leadership in May. The Visions board of directors, employees, and Muse used the milestone to recognize the credit union’s “growth and impact” over the last 10 years and to “establish their vision for the next ten,” per a June 5 announcement. 

First 10 years

When he first became president and CEO in May 2013, Visions was on the brink of major expansions and innovation after merging with credit unions in New Jersey and Pennsylvania. To handle the increasing membership, Muse’s focus turned to business “performance, technology, and scalability,” Visions said.

“We don’t sit around and wait. We invest time and resources in the ways we’d like to see the business go and grow,” Muse said in the release.

Another “significant” change during Muse’s tenure has been the reshaping of Visions’ mission. 

Since Muse coined “Make Visons Matter” as the credit union’s mission, the organization has given more than $10 million in donations and grants to community organizations; integrated financial literacy and internship opportunities into more than 10 public school districts with the Visions Business Academy; and improved employee benefits and workplace culture within the organization, the credit union stipulated.

Muse plans to remain in his role for another 10 years to guide and oversee Visions’ “continued growth.” 

“I can see Visions serving half a million to a million people that can’t wait to tell their family and friends about this great credit union they belong to,” Muse said. “And we’re here for them, supporting their financial well-being and doing what we can to help them live their best lives.” 

Besides his work with Visions, Muse currently serves on the board of directors of CUNA (Credit Union National Association) Mutual Group; Excellus Lifetime Care; Filene Research Institute; Greater Binghamton Chamber of Commerce; Binghamton University Foundation; and the Community Foundation for South Central New York. 

He is a recipient of the Greater Binghamton Chamber of Commerce 2019 Civic Leader of the Year Award and the Broome County 2018 Distinguished Citizen Award from the Boy Scouts of America, Visions said. 

In 2022, he was inducted into the CUES (Credit Union Executives Society) Hall of Fame and received the Pete Crear Lifetime Achievement Award from the African American Credit Union Coalition.             

Eric Reinhardt: